JAV Fan Survey Results

Published : March 22nd, 2025 Written by Fried Chikan

We asked and you all answered. Over 1000 responses from fans all around the world for our JAV Fan Survey. I’ve been curious about the JAV community of fans from outside of Japan. Where are you all from, what are your preferences, favorite actresses, those sorts of things. And now we have an answer to those questions. Thank you all for answering, thanks to the community managers for sharing the survey, and thanks to Oppaira for helping with organizing the data. Without further ado, let’s dive into the data.

Old, Dumb, and Full of Cum

By age, our responders peaked in the 26 to 35 age demo with the younger 18-25 coming in second and the 36-45 crowd third. These three age groups made up the lion’s share of our responders, with the older crews from 46 and on making up less than 8%. The common adage is that sexual appetite decreases with age, which tracks here. However, our 8% crew is still going on strong.

Tako Sausage Fest

By sex, our respondents were overwhelmingly male with just about 98%, while women added up to just barely 2%. Not a surprise as porn is, at large, geared towards men but the disparity is still so stark. I wonder if JAV has something to do with that. Is it more niche, and that is why the number is so low, or is JAV unappealing to women? When we look at Pornhub’s yearly stats, women account for about a third of their traffic. Now this could have to do with where the survey was distributed, among more JAV communities with more hardcore fans.

From Around the Globe

The majority of our respondents came from the North America Region at 35.5% with the United States leading the way for countries at 27%. To my surprise, the next largest Region was Asia with entries from Indonesia, Malaysia, Singapore, the Philippines, Vietnam, and even a few from Japan pouring in. A surprise to me but maybe it shouldn’t have been as it makes sense for Asians to be big fans of country that makes the most Asian porn.

Which is also reflected in our Ethnicity results with Asians making up 50% of responses. I expected White to be number 1 but they come in second at 26% with Hispanic/Latino fans coming third at 15% and Black in fourth with almost 4%. The Hispanic/Latino isn’t too surprising as I have learned of a few Spanish-speaking JAV communities and there’s quite a few fans in Mexico. I also didn’t think to include it as an option, but there were a few mixed-race answers.

The High Seas


You don’t have to worry about the Law with this next category. When asked about how you all get JAV, surveyors answered honestly and in a majority, with Illegally acquired JAV at 60%. Piracy is a constant issue in porn and recently the JAV industry has taken further steps to combat it even closing a major streaming site this year. With how difficult it is for fans abroad and the closure of legal sites like R18, it’s hard to convince fans of an alternative than piracy when the legal means are closed off, difficult to use, or unfavorable to consumers.

While the majority pirate JAV, there is also a large portion paying for their adult goods as 32% answering that they get JAV from both illegal and legal sources. Not only that, an ardent 6% answer that they only get JAV from legal means. These are the ones that the industry loves. I will just say that you are a better person than me. And as always, I point to fans to support legal sources of JAV and porn in general with sites such as ZENRA.

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Computer in Hand

Moving on to how we all watch our smut. Surprisingly, Desktop users came out on top with Mobile coming in second with Tablet and VR in a distant third and fourth. Pretty surprising with how ubiquitous Mobile devices have become as the primary platform for users online worldwide. On Pornhub’s stats in the past they have counted Mobile users going over 90% for their platform. Which makes more sense for PH which is a streaming site, meanwhile JAV is usually acquired illegally through Tube sites or Torrents. Tube sites lend themselves to Mobile viewing, but downloading videos is much easier on a Desktop.

I have to say I prefer Desktop viewing because of the higher fidelity and quality from monitors vs a phone screen, plus smoother playback. No buffering for me. However, as far as the Streaming vs Download divide goes, Streaming takes the cake with downloading coming in second with just a few opting for both or physical media viewing. Meanwhile, Tablet and VR remain the minority viewing platforms, which is a little surprising to hear with VR. VR porn has carved out its own market with JAV pushing it quite regularly alongside their normal content. However, among our respondents, it’s quite unpopular.

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MIAA-730

Mature Women, Dramatic Plots, and Loving Girlfriends

Milfs reigned supreme in our Favorite Genre category. The Milf wave that started in the 2000’s hasn’t slowed down one bit in porn and JAV isn’t immune to its mature charm either. On the subject of Milfs, the mature maker Madonna has seen great growth in recent years and I wonder if these fans are part of their growth. Next time we’ll have to ask for fans' favorite studios.

Coming in at a close second and third are Dramas and Girlfriend Experience; two Genres that to me really shows the difference between JAV and Western porn in my eyes. JAV with it's feature-length runtimes, focus towards telling a plot and acting, makes it a perfect platform for Dramatic leaning content. Meanwhile, the more innocent and gentle images that many actresses present, make them perfect for the light-hearted and casual Girlfriend Experience type content. One market leans toward the scene-based videos with slut focused talent while the other opts for more feature length movies with actresses that pull off the innocent image. 

Group Sex comes into fourth with POV at fifth, and Cheating/Affair hits sixth. Amateur was tenth, which is low but interesting to see that it wasn’t last. Hardcore JAV fans, which I assume were the majority of responders, probably like named actresses over anonymous talent so I thought it would’ve been last. Amateur JAV isn’t something we cover too much here at ZENRA and it’s a different ballgame.

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MIDV-305 credit to user suuuuuuu

The Trinity: OL, Teachers, and Students


Over on the Theme side, the obvious trio stood at the top of the pack with Office Ladies at number 1, Teachers at number 2, and School at number 3. Office Ladies and Teachers to me are the two sides of the same coin or even the same side with just different names. Outfit-wise they are pretty much the same with formal clothes and both usually feature older women. The key differences being that Teachers are usually seen as in a more superior position to their students, while Office Ladies are usually junior employees. Either way both being on the top tracks with how Milfs sit on top of the Favorite Genre list.

 

The next three themes are all similar in that they are all service type roles. Maids, Nurses, and Masseuses come in next and all three are usually about servicing or caring for your client or patient. Roles that lend themselves to more relaxed and easy-going videos that can also play with the risky public sex play. At the bottom are Oil play, Sports Manager, and Hostesses. I can definitely see why Oil play is on the lower end as too much of it can be off-putting.

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Cum in her Pussy, Cum in her Mouth, and Cum on her Tits


For Sex Acts the top three were Creampies, Blowjobs, and, I almost gagged when I saw this, Deepthroating. As a deepthroating fan I am quite surprised to see that as number 3 as the hardcore leaning act seemed to be more niche and too rough for the general public to me. A pleasant surprise. Ahead of it are creampies and blowjobs; two acts that are while popular sadly hampered by JAV so much. Blowjobs are obviously limited due to mosaics with many fantastic pole suckers in JAV not able to get their full appreciation due to those darn pixels.

While creampies face the same blurred mess, there is another issue with it aside from mosaics. I don’t want to be the bearer of bad news but the majority of creampies in JAV are faked. Even without the mosaics, you would just be looking at white cream. Maybe this is a case of fantasy overriding the reality. Following the Top three were Paizuri, Facials/Bukkake, and Squirting. In the write-ins, Cowgirl was pretty popular and I also have to mention that I forgot to include Lesbians as an option for any category and there were a few write-in entries for it. Apologies to the scissor loving crowd.

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Tits Versus Ass


 The War between Tits and Ass continues but it seems like a futile one with Tits winning 55% of the vote and Ass only taking 26%. This is a Boobs Man’s world and we are just living in it. Meanwhile 19% didn’t want to take part in the fun and remained neutral with the Don’t Care option. The two sides could be broken down further by their preferences. For example, on Team Tits people picked Medium sized tits as their number 1 preference with big tits coming in second and small tits as a very distant third. This might be a Boobs Man’s world but it doesn’t belong to the biggest.

However, in the write-in section, which got quite a lot of responses (enough to rival third), there were several requests for an even bigger boobs option. Next time I will include a Humongous Tits option. For Team Ass once again big did not reign supreme with Round Asses taking first, Toned Asses taking second, and the Big Asses ending third. Proving that it’s not about the size but the shape that matters most. Meanwhile the write-ins had a lot of smoke for fake and enhanced tits while others noted preferring natural tits above all.

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She got the Curves but also goes to the Gym

For Body Preferences respondents picked Curvy as number 1 with over 600 votes, fit as number 2 with nearly 600, and in third was Slender with over 550 votes. Skinny came in fourth and I’m interested if this is a difference in culture compared to domestic fans. Other cultures, like Japanese, favor skinnier and slimmer figures. Meanwhile, more Western cultures favor more fuller and heavier figures. While our survey demographics include people from both cultures, the results favored Curvy but not too curvy with BBW at dead last. Fit and Slender are also at the top so it’s hard to make sense of the results looking at it like that. In the future maybe it would be good to include Body Weight preference too.

Now to answer the question “What got you into JAV?” and you all answered with Actress as the number 1 response with over 600 votes. Not surprising and not surprising to hear from this crowd. Most porn viewers most likely Google Hot Milf Porn and call it a day (and there’s nothing wrong with that). While more hardcore fans will look into the talent, find out more about them, and start following their videos.

A Video got the second most responses at 571 votes and while the option did not specify which specific video, several write-ins mentioned the Maria Ozawa Newscaster Bukkake video by name. Meanwhile, others wrote in that Japanese culture got them interested in JAV and a few put in the video game series Yakuza as the reason.

RCT-168 Maria Ozawa

Favorite Actresses


 Now we get to the stars with your Favorite Actresses. Over 600 names were entered, ranging from all over JAV from the far past to the newest names right now. Below is a list of the Top 30, and with ties, the actual number is around 50. Analyzing the list and we see that the number of Exclusives and Freelancers are close, with around 20 each, with the Exclusives edging on top. The numbers and classification get murky with multi-exclusives and actresses that changed status later on.

Looking at their busts and the medium-sized busts dominate the list with over 20. The very busty and small-chested close together at second and third at around 14. About 20 actresses are known for their nice butts and only 8 are known as mature/Milf actresses.

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midv-082: Number 1

Now getting into the Top 10 and it’s an interesting mix of retired names, veteran actresses, and modern stars. We have the retired Yua Mikami, Hitomi, Anri Okita, and Ai Uehara. Hitomi has always been very popular with international fans and that love stays strong even now. We see some contemporary names like Ichika Matsumoto, Rei Kamiki, and Hikaru Nagi. The last of which is a bit of a surprise to me. She recently had a boob change that seemed very divisive to some but it like they are just a vocal minority with the majority loving them. 

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PPPD-881

For our long-time actresses, we have Julia, Ai Sayama, Suzu Honjo, and Nao Jinguji. It may be a Boobs Man’s World but fans chose Nao and her plump ass as their Favorite Actress above all. The only one to hit the triple digits of votes. Nao is great and deserves the love, and while I knew she was well liked, I was not expecting the number 1 spot for her. Comparing the whole list to domestic JAV fans and they aren’t too far off. The only difference is that this list seems to favor more well-endowed and curvier bodies.

The Junk Data


Now to some of you smart alecks and Jabronis who got cute with your answers, it’s time for me to call you out on them and also look at some of the funnier answers. For the “How do you get JAV?” section, people answered “the googles”, “Borrow from close friends”, and “I watch non-full clips on discord”. In the Favorite actress sections, we got a few Pornstar answers with Kobe Tai, Kazumi, and Hailey Rose. The last of who isn’t even Asian. Someone also put in Lawsuit Sails which was puzzling.

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dass-461: Cómo se dice Waka

For Ass preference someone answered "Cómo el de Waka Misono" and for Tit preference "Cómo las de Waka Misono" and again for Body preference "Cómo Waka Misono". I think someone is a fan of Waka Misono. In the favorite Genre write-in’s one fan proclaimed their eternal love for the male actor Taku. However, my favorite write-in answer was the person cosplaying as a famous fictional hero who in the sex section put in Batman and for region they put in “This City Needs Me”. Thank you Batman.

Survey Complete


Once again, thanks to everyone who participated in the survey, it’s much appreciated. Wherever you are and whatever you like; I hope JAV has brought you some joy and know that you aren’t alone.

Comments


luckyFrogsPaw 3 days ago
I feel the actress ranking was quite the insight, solid mix of all-time and more recent stars. I don't recall, was it just a flat point system or some flavor of ranked choice?
Nao was indeed quite the pleasant surprise given the other stats, big ups for phat bottom supremacy.
I felt Nozomi and Yamagishi were a bit too low, but happy that they're up there. I figured they would be near the 30 neighborhood with Waka and Akari.
Very good insights! Kudos to Zenra team! Would love for you to do more surveys with questions outside the basics.

Also, does JAV studio executives and filmmakers read Zenra? Because this is such a good market data for them to push and create better content. I'm very happy that only 2.6% loves fake tits, hopefully JAV makers take some notes and decrease the number of plastic dolls that are currently rampant in JAV.

Once again, thank you for giving us this data!
ZENRA 3 days ago
Thank you very much for the comments.

Studios probably do not read the blog. At the end of the day, Japan counts for probably 95%+ of their revenue and the tastes of Japanese users probably are what is most important when deciding what to film. Smart studios of course should see foreign tastes as longer-term ambitions to match given Japan's continued downward population demographics.
knives 3 days ago
I been following JAV for a long time. my first introduction was the actress was Tachibana Nao in 2010 thats 15 years!

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